Why it is important to track results of different keywords of your website?

 

You should use tools like Google Search Console for checking how your keywords are performing in the search engine. This helps you find out which keywords still need focus and which are performing well. The search console would present you the performance of your keywords; it also helps you know which all pages of your website are indexed by the Google. Search Console also provides you information about whether your web pages are mobile-friendly or not, users these days use mobile devices more often when using the internet, their mobile-friendly sites tend to rank higher.

Even good content would not give you the desired ranking if it is not properly optimized;therefore, work on optimizing your content for search engines.

You should use compressed images; heavy images are also one of the reasons for the slow loading speed of the sites. Similarly, the theme used for the website also impacts the loading speed; therefore prefer using a lightweight theme. You should use some free tools as well for improving the loading speed of the site.

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