How the productivity should be measure?

 Tasks completed

This strategy is one of the simplest ways of measuring productivity. It gives you a clear indicator of the amount of work you’ve done and the steps you completed towards your goal. Its weak point is that you don’t get feedback about your efficiency. Imagine a situation when you complete a lot of tasks, yet you don’t see any progress towards your goals. It can also make your teamwork harder, yet without effects.

Generated profit

It is an approach that focuses more on the effectiveness of your work, as you measure the return from your actions. It is a favorite way to measure productivity for small businesses or creative agencies. Why is it so? It is simple and allows them to focus on the most profitable actions. The weak point is that you don’t have clear how much work did you have to put in to get these effects. Yet, you can count on your team looking for ways to work smarter, not harder.

Quantity and quality indicators

This strategy is a combination of the two approaches mentioned above. You can choose one quantity indicator, like tasks or time spent on a project, and one quality indicator, as generated profit or feedback results. This approach allows your team to work smarter and gives you more information on how to improve your workflow. With actionable insights, you can expect changes in a shorter time.

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